
This concept was built around a scene in which Stuart gets caught in a washing machine. To save time I used a photo of the Brooklyn Bridge in the background. If I wanted to finalize the idea of course I would sketch and paint everything.
The idea didn’t fly. I needed to incorporate more characters for the final poster. the idea of having all the posters with the same color palette also didn’t fly. There was no enthusiasm for the limited palette when I showed the concepts at the first approval meeting.
I kind of liked the chalkboard title but I later abandoned that for a much bigger and bolder look to the lettering. The one good thing about this fast approach is that I could get ideas out fast and with more ideas on the table I could pick and choose what was working best.
Doing these children’s show posters are always a fun departure from all the other shows of the season which are usually more serious. With the kids shows I could fall back on a more cartoony look. This sketch is a rare case where I didn’t even bother to add shadows to the character. Of course if the idea had legs I would have refined it much further.
I am right now in the throws of doing posters for the next season at the Shakes and it is amazing how many changes and adjustments each poster goes through. At the last approvals meeting three of the poser ideas were approved and I have about 4 posters to change and adjust. A sloppy sketch like this is like me throwing spaghetti at the wall to see what sticks.